2021 Marketing and Enrollment Management Seminar to be held virtually
Exciting news — the Marketing and Enrollment Management Seminar will again be held virtually in 2021. The 2020 Seminar was a great success, with many first-time attendees among the more than 1,250 registrants.
We heard clearly from UPCEA members like you that institutional budget and travel restrictions would severely limit access to in-person events for many of our members in 2021. For this reason, the volunteer planning committee and UPCEA staff believe that a virtual event is the best path forward for marketing and enrollment professionals in our field.
This year’s seminar is tentatively scheduled for December 1-3. The planning committee is already hard at work developing an engaging program, and you’ll see more information soon from the seminar’s co-chairs.
I hope you and your team will join us online. As a 2020 attendee said: “A huge ‘THANKS!!!’ to UPCEA for providing the option for member institutions to pay a flat fee and allow several staff to attend during this very difficult time!”
Session recordings and materials from the 2020 Seminar will be available in CORe, UPCEA’s members-only community, next month.
Dr. Robert J. Hansen has served as Chief Executive Officer of UPCEA, the online and professional education association, since 2010. UPCEA has more than tripled in size during Hansen’s tenure by focusing on new initiatives that elevate the field, including industry-leading events for online leadership and credential innovation in higher education, online leadership development programs, and a popular research and consulting service for members. He previously served in senior leadership roles in both public and private universities, and as an education policy aide in the administration of former Illinois governor, Jim Edgar. Hansen earned a Ph.D. in English from the University of Notre Dame, an M.A. in Literature from the University of Michigan, and a B.S. in Psychology from the University of Illinois.