UPCEA AI Hub: Applying Artificial Intelligence Tools for Online and Professional Continuing Education

UPCEA is the higher education source for practical guidance, research, and peer community to help higher education members implement AI responsibly and effectively. UPCEA AI Hub features resources and content focused on higher education professionals focused on serving adult learners, workforce alignment, and online and professional education.

Putting AI into Action for Higher Education

UPCEA is the hands-on partner for leaders who need to translate AI from idea to implementation. We bring together practitioners, publish applied research on artificial intelligence in higher education, and deliver cohort-based learning so members can move from piloting AI tools to measurable results through strategic implementation. While postsecondary leaders gravitate to frameworks, innovators operationalize and pilot new initiatives, like AI.

This hub centralizes our primers, research briefs, training, and member spotlights on AI resources, with an emphasis on marketing and enrollment, learner support, credential innovation, and workforce alignment. 

AI Primers & Insights

Short, actionable overviews to get your team aligned—plus starter resources from UPCEA.

Each topic includes a few UPCEA resources so your team can operationalize AI in your online and professional education departments. These AI resources for UPCEA members will grow over time as we add new guides, cases, and tools.

Implementing AI in our work - Enrollment, Student Success, Teaching

AI-Enabled Enrollment & Marketing

AI is rewriting discovery and conversion. Recent UPCEA research shows half of prospective students use AI-powered search weekly, so showing up in AI overviews (and the SEO that feeds them) determines visibility.

Student Success, Advising & Retention

AI is moving from content creation to tutoring and agentic systems, enabling responsive support and mastery-based progress—key for learner success.

Teaching & Learning Design

Generative and embodied AI are reshaping course design, assessment, and feedback loops across online and hybrid modalities.

Leading AI - Governance, Credentials, Institutional Strategy

Governance, Ethics & Operational Readiness

Responsible AI demands policy alignment, cross-functional coordination, and cultural readiness across marketing, enrollment, IT, data privacy, and academic units.

Credential Innovation, Program Design & Workforce Alignment

Institutional Strategy & Future-Proofing

AI influences revenue models, online enterprise strategy, and institutional resilience; leaders need a forward-looking view.

What's Next + Engage More

Easily digestible, targeted AI Labs to apply learning to your context—built for enrollment leaders, instructional designers, and operational roles. Includes peer collaboration and a 1-page action plan you can use immediately.

A steady pipeline of AI-related sessions and webinars—so you can connect with peers, compare notes, and accelerate adoption.

Join peers for ongoing discussions and knowledge sharing on AI topics.

UPCEA AI experts are available to speak about AI trends in higher education sharing key insights on emerging opportunities, and building awareness on your campus.

Online: Trending Now

Insights on AI and the future of higher education from UPCEA Senior Fellow, Ray Schroeder. 

What Three Leading Models of AI Say Are the Most Vulnerable Jobs in Higher Ed

I asked Gemini 3 Thinking, ChatGPT 5.4 Thinking, and Sonnet 4.6 Extended to tell me what jobs in higher education are most vulnerable to replacement by Artificial Intelligence (AI) in the next five years. I also asked for recommendations for current and prospective employees in the field.  First, let me share with you links to…

A Comprehensive View of the Role of AI in the University

Today as I publish the several curated reading lists I maintain, it strikes me that we are approaching the integration of Artificial Intelligence (AI) into our universities in a piecemeal rather than a comprehensive fashion. It seems that most universities began taking up the topic in a transactional way following the release of ChatGPT ‘s…

Should All College Degrees Come with a Lifetime Professional Ed Contract?

Information and knowledge are growing at an accelerating rate. As we usher graduates out of college, much of their knowledge is useless, already out of date. On Medium, Futurist Jim Carroll writes “In 1900, knowledge doubled approximately every 100 years. By 1945, this rate accelerated to every 25 years, and by 1982, it was every…