Marketing and Enrollment Management Awards

UPCEA’s Marketing, Enrollment, and Student Success Network sponsors annual competitions—the UPCEA Marketing Awards and the UPCEA Excellence in Enrollment Management Award — to recognize the best marketing practices and promotional pieces, as well as enrollment excellence, in the field of online and professional continuing education. 

2021 UPCEA Marketing and Excellence in Enrollment Management Awards

In light of the pandemic and the challenges facing UPCEA members this year, the MEMS Planning Committee is working on some adjustments to this year’s awards program. Please stay tuned for an announcement soon with more details on this year’s call for awards!

Marketing Awards

We invite Association members to enter their finest work for the academic year in the awards competition. The entries are reviewed by a panel of marketing, communication, and design professionals. Recipients are chosen and announced each fall.

To see the rubrics used to review award nominations, click here. 

 

Click Here for Submission Details for UPCEA Marketing Awards

Excellence in Enrollment Management Award

We invite Association members to enter their outstanding enrollment planning, operational best practices, and superior results in enrollment management for recognition. Recipients are chosen and announced each fall.

 

Click Here for Submission Details for UPCEA Excellence in Enrollment Management Award

2020 UPCEA Marketing and Enrollment Award Recipients

UPCEA, the leader in online and professional continuing education, has announced the recipients of the 2020 Excellence in Enrollment Management Award and the 2020 UPCEA Crisis Management Marketing Award.

In light of the challenges facing UPCEA members, who are leading their institutions in pivoting towards new modalities due to the pandemic, the 2020 awards program was simplified to recognize the Excellence in Enrollment Management Award and the Crisis Management Marketing Award. Both awards are sponsored by UPCEA’s Marketing, Enrollment, and Student Services Network. Recipients were honored on December 3 at the virtual 2020 Marketing and Enrollment Management Seminar.

VIEW RECIPIENTS

2019 Marketing Awards Recipients

2019 UPCEA Marketing and Enrollment Award Recipients Announced

WASHINGTON, D.C., November 1, 2019 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2019 Excellence in Enrollment Management Award and the 2019 Marketing Awards.

The UPCEA Excellence in Enrollment Management Award recognizes an outstanding professional, continuing, and/or online organization (unit or individual) that models best practices and combines process excellence with superior results. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

The 2019 recipient of the UPCEA Excellence in Enrollment Management Award is K-State Global Campus for their “K-State Global Campus Benchmarking Tool” award entry.

This year, UPCEA is honoring 173 recipients with Marketing Awards for their excellence in 27 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“Today’s continuing and online education marketers and enrollment managers must be forward-thinking, innovative, and creative to reach contemporary learners,” said Mary Angela Baker, UPCEA Awards Committee Chair. “These awards honor the complex work done by these professionals in our field, and showcase the varied styles and strategies of the winning entries. Bravo to all of the 2019 award recipients!”

Award recipients will be honored at the 2019 UPCEA Marketing and Enrollment Management Seminar, on December 5 in New Orleans.

The 2019 Marketing Award recipients are:

Broadcast Advertising

Broadcast Advertising Campaign

  • University of Wisconsin-Madison, Division of Continuing Studies, Summer Term Broadcast, Silver

Radio

  • York University, School of Continuing Studies, Big Data: New Year, New Career, Silver
  • University of Denver, University College, Impact Your World Radio Spot, Silver

Television

  • University of Denver, University College, Your Lifelong Learning Partner Commercial, Bronze

 

Interactive Media

E-communication

  • The University of Alabama, Program Development and Marketing (Bama By Distance), Check Out Our Specials – Online Degrees Made for You, Gold
  • California State University, Fullerton, Extension and International Programs, Degree Completion Flyer, Gold
  • California State University, Fullerton, Extension and International Programs, EIP Programs Flyer, Silver
  • California State University, Northridge, Tseng College, MA in Instructional Design program eblast, Silver
  • Columbia University School of Professional Studies, Student Affairs, Master’s Degree Email Campaigns, Silver
  • Purdue University Fort Wayne, Division of Continuing Studies, Training Outreach Newsletter Redesign, Silver
  • University of California, Irvine Division of Continuing Education, Marketing and Communications, UCI Law School – LL.M. Marketing Campaign, Silver
  • University of Nebraska High School, UNHS Homeschool E-blast & Blog Post “The Future is Bilingual – 5 Reasons to Learn Spanish”, Silver

Interactive Media Campaign

  • University of Missouri, Mizzou Online, Be fearless: Industry partnership equals success in online engineering program launch, Gold
  • Georgia Institute of Technology, Georgia Tech Professional Education, International Women’s Day: Career Highlights, Advice, and Stories from Women in STEM, Gold
  • University of North Carolina at Charlotte, Summer School/Distance Education, UNC Charlotte Summer School Recruitment 2019, Silver

Miscellaneous Interactive Media

  • University of Calgary, Continuing Education, Student Welcome Guide, Gold
  • University of Cambridge Institute of Continuing Education, Marketing, Using a digital marketing strategy to recruit healthcare data professionals of the future, Gold
  • The University of Arizona, Arizona Online, Arizona Online Military Landing Page, Silver
  • The University of Arizona, Arizona Online, Arizona Online Start Now Landing Page, Silver
  • Oregon State University Ecampus, Ecampus Report Reader Checklist, Silver
  • Western Washington University, Outreach and Continuing Education, Everett Interactive Tour, Silver
  • Oregon State University Ecampus, OSU Ecampus congratulatory admissions email, Silver
  • University of Nebraska Online, Marketing, 2018 Greeting Card, Bronze
  • California State University, Fullerton, Extension and International Programs, Graduate Certificate in Human Resources Management Twitter Post, Bronze
  • University of British Columbia, Extended Learning, English Language Institute 50th Anniversary Campaign, Bronze

Mobile Marketing

  • Ryerson University, The G. Raymond Chang School of Continuing Education, The Chang School Website, Silver

Online Display Ads

  • California State University, Stanislaus, Extended and International Education, Online RN-BSN Google Ads, Gold
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Display Ads for Degree Programs, Silver
  • California State University, Sacramento, College of Continuing Education, It’s Your Time: Digital Ad Campaign, Silver
  • California State University, Northridge, Tseng College, LA Needs You digital ads, Silver
  • Northwestern University, School of Professional Studies, MSHA Banner Ads, Silver
  • California State University, Northridge, Tseng College, Online MA in Humanities ads, Silver
  • California State University, Northridge, Tseng College, Change Start with You digital ads, Bronze
  • California State University, Stanislaus, Extended and International Education, MBA Google Ads, Bronze

Streaming/On-demand Content

  • Boston University Metropolitan College, Marketing Communications, BU Food & Wine 30th Anniversary Gala Video Campaign, Gold
  • California Polytechnic State University, Extended Education, Level Up Your Summer at Cal Poly, Gold
  • California State University, Stanislaus, Extended and International Education, Summer Session Promo Video, Gold
  • University of British Columbia, Extended Learning, UBC Future Global Leaders Pre-University Program, Gold
  • University of Missouri, Mizzou Online, 125 Reasons to Make Mizzou Your Home Video Ad, Silver
  • Utah State University, University Marketing & Communication, 2019 Aggie Impact Videos, Silver
  • The University of Alabama, Program Development and Marketing (Bama By Distance), Bama By Distance Commercial, Silver
  • University of California, Irvine, Division of Continuing Education, Be Amazing III, Silver
  • Johnson & Wales University College of Online Education, Enrollment Management, JWU Students Dream Big, Silver
  • University of Illinois at Chicago, UIC Extended Campus, Measurement, Evaluation, Statistics & Assessment: Hear From Our Alumni, Silver
  • California State University, Stanislaus, Extended and International Education, Online RN-BSN Promo Video, Silver
  • Oregon State University Ecampus, OSU Ecampus course media demo reel, Silver
  • Oregon State University Ecampus, OSU Ecampus Janine Romero student video, Silver
  • Oregon State University Ecampus, OSU Ecampus MBA program video, Silver
  • University of Colorado Boulder, Division of Continuing Education, Own Your Journey, Facebook Live Student Conversations, Silver
  • University of California, Irvine, Division of Continuing Education, Podcast Content Marketing, Silver
  • Columbia University School of Social Work, Marketing & Communications, Social Work LIVE: The Facebook Live Program of Columbia University’s School of Social Work, Silver
  • Berklee College of Music, Berklee Online, The Roaring Crowdfund, Silver
  • University of Tennessee at Chattanooga, Center for Professional Education, 2019 Chattanooga AP Summer Institute Welcome Video, Bronze
  • Boston University Metropolitan College, Marketing Communications, BU ST Academic Immersion Intro to Experimental Psychology Video, Bronze
  • York University, School of Continuing Studies, Certificates in Digital & Content Marketing Promotional Video, Bronze
  • Northwestern University, School of Professional Studies, MA in Sports Administration—Jamie Litoff ad, Bronze
  • University of Western States, University Communications and Advancement, UWS Anthem Video, Bronze

Website

  • The University of Arizona, Arizona Online, Arizona Online Website, Gold
  • Kansas State University, Global Campus, Global Campus Homepage, Gold
  • California State University, Fullerton, Extension and International Programs, Fullerton Arboretum Website Redesign, Silver
  • Georgia Institute of Technology, Marketing & Digital Strategy, GTPE Website Redesign, Silver
  • Oregon State University Ecampus, OSU Ecampus Pro Hockey Players’ Association website, Silver
  • Ryerson University, The G. Raymond Chang School of Continuing Education, The Chang School Website, Silver

Mixed Media Campaign

  • The University of Arizona, Arizona Online, Arizona Online amAZe Campaign, Gold
  • Bridgewater State University, College of Continuing Studies, Love Summer @ BSU 2019, Gold
  • University of Wisconsin Extended Campus, Marketing, UW Health Information Management & Technology Graduate and Healthcare Administration Student Story Video Campaign, Gold
  • University of Tennessee at Chattanooga, Center for Professional Education, 2019 Chattanooga AP Summer Institute Marketing Campaign, Silver
  • University of Nebraska High School, 2019 UNHS Summer School Campaign “This Summer Hit the Road and the Books!”, Silver
  • Worcester Polytechnic Institute, Corporate & Professional Education, CPE Spring Carnival, Silver
  • The California State University, Professional and Continuing Education, CSU Veterans Affairs – Tending the Light Mixed Media Campaign, Silver
  • California State University, Sacramento, College of Continuing Education, Degree Completion Campaign 2018-19, Silver
  • Boise State University, Extended Studies, Resolutions of an Online Student – Build A Better Toolkit, Silver
  • Georgetown University School of Continuing Studies, Marketing, SCS Summer Sessions Marketing Campaign, Silver
  • University of Calgary, Continuing Education, Spring 2018 Campaign, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Education, The Power Systems Certificate Rebrand, Silver
  • University of Washington Continuum College, University of Washington Professional & Continuing Education Find Your Path to Success Campaign, Silver
  • Western Washington University, Outreach and Continuing Education, “Here You Can” Campaign, Bronze
  • University of Nebraska High School, 2019 UNHS Ninety Years Campaign, Bronze
  • Georgetown University School of Continuing Studies, Marketing, SCS Summer High School Marketing Campaign, Bronze

Most Improved

  • California State University, Sacramento, College of Continuing Education, Judicial Administration Campaign, Gold
  • Georgetown University School of Continuing Studies, Marketing, Master’s Degrees Print Ads, Gold
  • Washington State University, Global Campus, Washington State University Global Campus website, Gold
  • The University of Alabama, Program Development and Marketing (Bama By Distance), Bama By Distance Most Improved Marketing Materials, Silver
  • Johnson & Wales University College of Online Education, Enrollment Management, Build Your Future Website, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Education, Building Brand Advocacy through GTPE’s Newsletter Revamp, Silver
  • University of British Columbia, Extended Learning, Community Programs – Liberal Arts and Sciences, Silver
  • University of Tennessee at Chattanooga, Center for Professional Education, CPE Website Refresh, Silver
  • Columbia University School of Professional Studies, Marketing, Website Relaunch, Silver
  • University of California, Irvine Division of Continuing Education, Marketing and Communications, Enrollment Success – A Facebook Case Study, Bronze
  • Boston University Metropolitan College, Marketing Communications, Boston University Metropolitan College International B2B Brochure, Bronze
  • The California State University, Professional and Continuing Education (PaCE), The California State University’s (CSU) Professional and Continuing Education (PaCE) Rebrand, Bronze
  • University of Wisconsin Extended Campus, Marketing, UW Independent Learning Website Redesign, Bronze
  • University of Vermont, Continuing and Distance Education, UVM Continuing and Distance Education Website Refresh with Mobile Optimization, Bronze
  • Western Washington University, Outreach and Continuing Education, WesternOnline – New Look, Bronze

 

Outdoor / Exhibit Signage

Outdoor Billboard/Signage

  • The University of Arizona, Arizona Online, Arizona Online amAZe Billboards, Silver
  • Ryerson University, The G. Raymond Chang School of Continuing Education, Life is Full of Choices – Out Of Home: Programmatic Digital Outdoor, Silver
  • Baylor University, Curriculum & Instruction – EdD Online, Baylor EdD Online – Immersion Welcome Signage, Bronze
  • California State University, East Bay, University Extension, Summer Session 2019, Bronze
  • University of Nebraska Online, Marketing, Front Lobby Wall Mural, Bronze
  • California Institute of Integral Studies, Marketing & Communications, Undergraduate Kiosk Ads, Bronze

Outdoor Campaign

  • California State University, Stanislaus, Extended and International Education, Delta College Ad – Transfer to Stan State, Silver
  • University of Denver, University College, Impact Your World Outdoor Campaign, Bronze
  • California State University, Stanislaus, Extended and International Education, Winter Session Banner Ads, Bronze

Trade Show Exhibit

  • York University, School of Continuing Studies, Collision 2019 Booth – York University School of Continuing Studies, Gold
  • Georgia Institute of Technology, Georgia Tech Professional Education, Georgia Tech Professional Education – Corporate Education trade show exhibit, Silver

Transit

  • Utah State University, University Marketing & Communication, 2018 USU Online Bus Wraps, Silver
  • California Institute of Integral Studies, Marketing & Communications, Airport Ad: “Make Meaning. Embrace Possibility: 25 Degrees in Things That Matter.”, Silver
  • Western Washington University, Outreach and Continuing Education, Summer Bus Ads, Silver
  • California State University, East Bay, University Extension, Advance Your Career – Online Education Programs, Bronze
  • The University of Alabama, Program Development and Marketing (Bama By Distance), Bama By Distance Airport Advertising Campaign, Bronze

Print Advertising

Print Ad Campaign

  • York University, School of Continuing Studies, Dispute Resolution and Family Mediation: Discover two careers that help change lives, Gold
  • Utah State University, University Marketing & Communication, 2018 Finish Faster Campaign, Silver
  • California State University, Los Angeles, College of Professional and Global Education, Cal State LA Downtown – LA Weekly Campaign, Silver
  • Purdue University Fort Wayne, Division of Continuing Studies, Education with Purpose Ad Campaign, Silver
  • Boston University Metropolitan College, Marketing Communications, Your Summer Just Got…, Silver
  • California State University, Los Angeles, College of Professional and Global Education, Cal State LA Downtown – LA Metro Rail Campaign, Bronze
  • Georgia Institute of Technology, Georgia Tech Professional Education, Georgia Tech Global Learning Center – Alumni Print Ad Campaign, Bronze
  • The University of Alabama, Program Development and Marketing (Bama By Distance), The University of Alabama – AACN-NTI 4-day Conference Campaign, Bronze

Single Ad

  • California State University, Stanislaus, Extended and International Education, EMBA Port-O-Call Magazine Ad, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS Summer High School Commuter Student Ad, Silver
  • Georgetown University School of Continuing Studies, Marketing, The Georgetown University English Language Center in the Washington Diplomat, Silver
  • Texas Tech University eLearning & Academic Partnerships, Marketing, USA Today Special Edition Degrees of Impact Ad, Silver
  • Texas Tech University eLearning & Academic Partnerships, Marketing, The Official Houston Astros Gameday Magazine Ad, Bronze

Print Publications

Annual/Anniversary Report/Magazine

  • California State University, Los Angeles, College of Professional and Global Education, Soaring to Success: 2017-2018 Annual Report, Gold
  • University of Delaware, Professional & Continuing Studies, Professional & Continuing Studies 2018 Impact Report, Silver
  • California State University, Sacramento, College of Continuing Education, Access Magazine: ProjectAttain! (Volume 18, Issue 2), Silver
  • University of Washington Continuum College, University of Washington Continuum College 2018 Year in Review, Silver
  • University of Western States, University Communications and Advancement, UWS Annual Report, Silver
  • Georgetown University School of Continuing Studies, Dean’s Office, Education that Serves Society, Bronze
  • Georgia Institute of Technology, Georgia Tech Professional Education, Georgia Tech – Savannah 2018 Impact Report, Bronze

Brochure/Booklet

  • Utah State University, University Marketing & Communication, 2018 Perspectives Magazine, Gold
  • University of Alberta Extension, Marketing, “Chart Your Course” Brochure, Gold
  • California State University, Northridge, Tseng College, CSUN College Brochures, Gold
  • University of Louisville, Online Learning, Keep Moving Forward – Military Brochure, Gold
  • Brigham Young University Continuing Education, 32nd BYU Symposium on Books for Young Readers brochure, Silver
  • California State University, Sacramento, College of Continuing Education, Degree Completion One Sheet, Silver
  • Texas Tech University eLearning & Academic Partnerships, Marketing, Professional Science Master’s Degree Promotional Rack Card, Silver
  • California Institute of Integral Studies, Marketing and Communications, Program Brochures, Silver
  • Texas Tech University eLearning & Academic Partnerships, Marketing, Office of Academic Partnerships Informational Flyer, Bronze
  • Purdue University Fort Wayne, Division of Continuing Studies, Office of Sponsored Programs Annual Report, Bronze
  • Oregon State University Ecampus, OSU Ecampus innovation brochure and banner, Bronze
  • Kansas State University, Global Campus, Recruitment Folder and Flyers, Bronze
  • California State University, Northridge, Tseng College, Solution Design gatefold brochure, Bronze
  • Utah State University, University Marketing & Communications, USU 2018 Viewbook, Bronze

General Catalog or Tabloid, Color Cover

  • Purdue University Fort Wayne, Division of Continuing Studies, Continuing Studies Spring/Summer 2019 Catalog, Silver
  • Brigham Young University Continuing Education, Marketing and Multimedia Services, BYU Bachelor of General Studies 2019-20 Catalog, Bronze

General Catalog or Tabloid, Full Color

  • University of Delaware, Professional & Continuing Studies, Spring 2019 Guide to Programs, Silver
  • University of Washington Continuum College, University of Washington Professional & Continuing Education 2018-2019 Annual Catalog, Bronze

Miscellaneous Print Pieces

  • University of Nebraska Online, Marketing, 2019 Symposium Table Tent, Silver
  • Texas Tech University eLearning & Academic Partnerships, Marketing, Destination Raiderland Wireless Phone Charging Pad, Silver
  • Western Washington University, Outreach and Continuing Education, SEA Summer T-Shirt, Silver
  • Utah State University, University Marketing & Communication, 2019 Campus Inserts, Bronze
  • University of Wisconsin-Madison, Continuing Studies, Accelerated Engineering Signage, Bronze
  • Boston University Metropolitan College, Marketing Communications, BU Food & Wine 30th Anniversary Gala Invitation and Program Book, Bronze
  • Purdue University Fort Wayne, Division of Continuing Studies, First Destination Survey Flyer, Bronze
  • University of Denver, University College, University College Strategic Plan, Bronze

Newsletter

  • Baylor University, EdD Online, Baylor EdD Online Newsletter, Bronze
  • California Institute of Integral Studies, Marketing & Communications, CIIS Newsletter, Bronze

Postcard

  • University of Wisconsin-Madison Division of Continuing Studies, Summer Term, Wisconsin Experience Summer Launch Postcard, Gold
  • University of Nebraska High School, 2019 UNHS New Diploma Student Welcome Campaign, Silver
  • Purdue University Fort Wayne, Division of Continuing Studies, Summer ’19 – Amp it up, Silver
  • University of Tennessee at Chattanooga, Center for Professional Education, 2019 Chattanooga AP Summer Institute Postcard, Bronze
  • Northwestern University, School of Professional Studies, Summer Session Postcard, Bronze
  • Northwestern University, School of Professional Studies, Summer Writers’ Conference Postcard, Bronze

Poster

  • Georgia Institute of Technology, Georgia Tech Professional Education, Ethics Awareness Week Poster and Sticker, Gold
  • Northwestern University, School of Professional Studies, Summer Session Poster, Gold
  • California State University, Stanislaus, Extended and International Education, MBA Information Sessions, Bronze
  • Kansas State University, Global Campus, Summer Poster, Bronze
  • University of Wisconsin-Madison, Division of Continuing Studies, WCATY Wants Your Brain, Bronze

Strategic Recruitment Marketing Plan

  • Oregon State University Ecampus, OSU Ecampus computer science program marketing campaign, Gold
  • University of Nebraska Online, Marketing, Library Science Case Study, Silver
  • Central Washington University, Public Affairs, CWU-Sammamish Master’s in Information Technology & Administrative Management Launch, Bronze
  • The George Washington University, College of Professional Studies, Pardot: The Next Phase of the Recruitment Journey, Bronze

 

 

# # #

 

UPCEA is the leading association for professional, continuing, and online education. Founded in 1915, UPCEA now serves the leading public and private colleges and universities in North America. The association supports its members with innovative conferences and specialty seminars, research and benchmarking information, professional networking opportunities and timely publications. Based in Washington, D.C., UPCEA builds greater awareness of the vital link between adult learners and public policy issues. Learn more at upcea.edu.

 

CONTACT:

Molly Nelson, UPCEA Vice President of Communications and Marketing, 202.659.3130, [email protected]

2019 Marketing Award Recipients

2018 Marketing Awards Recipients

WASHINGTON, D.C., October 18, 2018 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2018 Excellence in Enrollment Management Award and the 2018 Marketing Awards.

The UPCEA Excellence in Enrollment Management Award, recognizes an outstanding professional, continuing, and/or online organization (unit or individual) that models best practices and combines process excellence with superior results. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

The inaugural recipient of the UPCEA Excellence in Enrollment Management Award is Danielle Henriquez of Rutgers, the State University of New Jersey, for the “Rutgers DoCS CRM – Shared Platform for Growth” award entry.

This year, UPCEA is honoring 207 recipients with Marketing Awards for their excellence in 25 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“In today’s competitive world of continuing and online education, attracting, enrolling, and retaining students requires innovation and creativity,” said Mary Angela Baker, UPCEA Awards Committee Chair. “These awards acknowledge the complexity of the work of our field’s marketers and enrollment managers, and celebrate the diversity of approaches exemplified in this year’s winning entries. Bravo to all of our award recipients!”

Award recipients will be honored at the 2018 UPCEA Marketing and Enrollment Management Seminar, on November 8 in Long Beach, Calif.

The 2018 Marketing Award recipients are:

Print Publications

Annual/Anniversary Report/Magazine

  • California State University, Los Angeles, College of Professional and Global Education, Empowerment Through Knowledge: 2016-2017 Annual Report, Gold
  • Georgetown University School of Continuing Studies, Office of the Dean, A School in Focus, Gold
  • Utah State University – SMAC, Student Marketing & Communication, 2017 USU Viewbook, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Continuum Magazine, Silver
  • University of Delaware, Professional & Continuing Studies, 2017 Impact Report, Silver
  • University of Denver | University College, University College, Notes of Impact, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Educaton, Georgia Tech Professional Education FY17 Impact Report, Bronze

Brochure/Booklet

  • California State University, Long Beach, MarCom, Corporate Education Training Programs brochure, Gold
  • California State University, Northridge, Tseng College, Elevate brochure, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS Program Snapshot Brochures, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Graduate View Book, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Presentation Folder and Inserts, Gold
  • Bridgewater State University, College of Continuing Studies, TESOL Certificate Program, Silver
  • California State University, Northridge, Tseng College, Custom-Designed CSUN Programs and Services brochure, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Education, Georgia Tech-Savannah Brochure, Silver
  • Kansas State University Global Campus, Global Campus, Leading the Way flyer, Silver
  • Kennesaw State University College of Continuing and Professional Education, , Branding 2.0 Brochure Series, Silver
  • Northwestern University School of Professional Studies, School of Professional Studies, Program Brochures, Silver
  • Texas Tech University, eLearning & Academic Partnerships, Texas Tech University Center at Junction/LLano River Field Station Brochures, Silver
  • University of Maine, Division of Lifelong Learning, Bachelor of University Studies Transfer Brochure, Silver
  • University of Nebraska High School, High School, 2018 UNHS Graduation Ceremony Program, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, AIS Highlights Booklet, Bronze

General catalog or tabloid, Color cover

  • Purdue University Fort Wayne, Division of Continuing Studies, Spring/Summer 2018 Catalog, Bronze

General catalog or tabloid, 4-Color

  • Georgia Tech Professional Education, Marketing & Communications, Defense Technology 2018 Course Catalog, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, 2017/18 Print Catalogue, Gold
  • Kennesaw State University College of Continuing and Professional Education, Course Catalog, Silver
  • University of Delaware, Professional & Continuing Studies, Fall 2018 Guide to Programs, Silver

Miscellaneous print pieces

  • Columbia University School of Professional Studies, Marketing and Communications, SPS HOLIDAY CARD – WINTER LEWISOHN ENTRYWAY, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Welcome Packet, Gold
  • Oregon State University Ecampus, Ecampus, OSU Ecampus student mailing – tassels, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Webcam Cover, Gold
  • University of Nebraska Online, University of Nebraska Online, 2018 Innovation in Pedagogy & Technology Symposium Program, Gold
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Spider 3D Printed USB Drive, Gold
  • University of Delaware, Professional & Continuing Studies, Teach (Virtually) Everything, Silver
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Bee Student Beer Label, Silver
  • California State University, Northridge, Tseng College, Constitution day flyer, Bronze

Newsletter

  • Kennesaw State University College of Continuing and Professional Education, OLLI Newsletter – 2018 Series, Silver
  • California State University, Los Angeles, College of Professional and Global Education, College of Professional and Global Education Employee Newsletter, Bronze

Postcard

  • California State University, Los Angeles, College of Professional and Global Education, Cal State LA Downtown Recruitment Cards, Gold
  • Kennesaw State University College of Continuing and Professional Education, , Branding 2.0 Postcard Series, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Summer: Make it Count! Postcard, Gold
  • Stanislaus State, University Extended Education, Summer Session Finish Faster Postcard, Gold
  • Stanislaus State, University Extended Education, Winter Session 2018 Postcard, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Thompson Conference Center, A Space for Every Occasion, Silver
  • Western Washington University, Extended Education, Alumni Open House Invitations, Silver
  • California State University, Northridge, Tseng College, Open University Fall 2018 postcard, Bronze
  • Northwestern University School of Professional Studies, School of Professional Studies, Northwestern Summer Writers’ Conference, Bronze
  • Stanislaus State, University Extended Education, Designing Your Tomorrow Postcard, Bronze

Poster

  • Stanislaus State, University Extended Education, Designing Your Tomorrow Poster, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Summer Session, Silver
  • Stanislaus State, University Extended Education, Winter Session 2018 Poster, Silver
  • Columbia University School of Professional Studies, Marketing and Communications, Columbia Summer 2018 – College Walk and Campus Poster, Bronze

 

Print Advertising

Single Ad

  • Texas Tech University, eLearning & Academic Partnerships, Dance Magazine/Dance Teacher Magazine: Florencia Paez ad, Gold
  • California State University, Northridge, Tseng College, SFV Business Journal women’s council ad, Silver
  • Stanislaus State, University Extended Education, Executive MBA Magazine Ad, Silver
  • University of Nebraska Online, University of Nebraska Online, RN to BSN Print Ad, Silver
  • Stanislaus State, University Extended Education, Open University Ad, Bronze
  • Stanislaus State, University Extended Education, MBA Information Session Poster, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, USA Today Special Edition: U.S. Army Corps of Engineers – Full-Page Ad, Bronze
  • The University of Melbourne, The Melbourne School of Professional and Continuing Education, Canadian Evaluation Society Single Ad, Bronze
  • University of Delaware, Professional & Continuing Studies, New Opportunities Ahead’ magazine ad, Bronze
  • Webster University, Global Marketing & Communications, Browning Hall Dedication & Academic Symposium, Bronze

Print Ad Campaign

  • Oregon State University, Extended Campus, Oregon Stater alumni magazine ads, Gold
  • Western Washington University, Extended Education, Alaska Airlines Ads, Gold
  • Kennesaw State University College of Continuing and Professional Education, Esther Romanoff Kazer Senior Literacy Program Ad Campaign, Silver
  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus Chronicle ad campaign, Bronze
  • Webster University, Global Marketing & Communications, Conservatory of Theatre Arts 50th Anniversary, Bronze

 

Outdoor / Exhibit Signage

Outdoor billboard/signage

  • California State University, Northridge, Tseng College, Summer Session 2018 Kiosk, Gold
  • USU – Student Marketing & Communication, This is Our U-State Billboards, Silver

Trade show exhibit

  • Columbia University School of Professional Studies, Marketing and Communications, Columbia SPS – Idealist Grad Fairs National Sponsorship, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing/Media, UW Sustainable Management Poster Presentation at NCSE Annual Conference, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS “Seek Something Greater” Pop-Up Banner, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, WCPT Expo Rehabilitation Science and Sports Medicine programs, Bronze

Transit

  • Stanislaus State, University Extended Education, Executive MBA ACE Train, Gold
  • University of Illinois at Chicago, UIC Extended Campus, UIC Online – Beyond The Classroom, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Directions, Silver
  • Stanislaus State, University Extended Education, Online MBA ACE Train, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, UTA Online Bus Wrap Campaign, Silver
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS: Career Gridlock Bus Wraps, Bronze

Outdoor Campaign

  • Columbia University School of Professional Studies, Marketing and Communications, SAN FRANCISCO CAREER DESIGN LAB AWARENESS CAMPAIGN, Gold
  • University of Louisville, Online Learning, University of Louisville Winter Session, Gold
  • Stanislaus State, University Extended Education, Winter Session 2018, Silver
  • Stanislaus State, University Extended Education, Summer Session Finish Faster, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Online brand campaign, Silver
  • Penn State World Campus, Penn State World Campus, Baltimore Orioles Campaign, Bronze
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, Summer Term 2018 Outdoor, Bronze

Broadcast Advertising

Radio

  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, Fall 2017 Chang School Radio Campaign – A Future That Fits, Gold

Television

  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus Hulu commercial, Gold
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, USU-Online TV Spots, Bronze

Mixed Media Campaign

  • California State University, Los Angeles, College of Professional and Global Education, Project Management in the San Gabriel Valley, Gold
  • Kennesaw State University College of Continuing and Professional Education, Culinary Apprenticeship and Healthcare Spring Open House, Gold
  • University of Louisville, Online Learning, University of Louisville Winter Session, Gold
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Political Campaign Management Professional Certificate, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, UW Health Information Management and Technology Student Story Video Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, WiNCorps Women’s Leadership Workshop Collateral, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, Advanced Placement Marketing Campaign, Silver
  • Kansas State University Global Campus, Global Campus, Topeka Data Analytics Campaign, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Center for Professional Education, ¿Eres bilingüe?, Silver
  • University of Nebraska High School, High School, 2018 UNHS Summer School Campaign “Soak up Some Sun & Some Credit!”, Silver
  • Wellesley College, Strategic Growth Initiatives, One Wellesley Summer Integrated Campaign, Silver
  • Western Washington University, Extended Education, Experience Western, Silver
  • Penn State World Campus, Penn State World Campus, How Online Learning Works, Bronze
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Sports Medicine 2018 campaign, Bronze
  • University of Nebraska Online, University of Nebraska Online, Library Science Campaign, Bronze

Most Improved

  • California State University, Northridge, Tseng College, Info session presentation, Gold
  • George Washington University, College of Professional Studies, New Website – GW College of Professional Studies, Gold
  • Johnson & Wales University College of Online Education, Enrollment Management, Twinkle and Inner Mono, Gold
  • Kansas State University Global Campus, Global Campus, AcaChair Registration Email, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Master of Science in Organizational Leadership Information Packet, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Website Redesign, Gold
  • Texas Tech University, eLearning & Academic Partnerships | Marketing, eLearning Facebook ad, Gold
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Master of Ageing creative concept, Gold
  • UCLA Extension, Student And Alumni Services, Scaling Career Services Marketing, Gold
  • University of Denver | University College, University College, University College Website Before and After, Gold
  • University of Nebraska High School, High School, UNHS New Website, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, UW HELP, UW HELP website redesign, Gold
  • Wellesley College, Strategic Growth Initiatives, One Wellesley Summer – Building A Brand Foundation, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, College of Continuing Education 2018 Pull-Up Banners, Silver
  • Georgetown University School of Continuing Studies, Marketing, SCS Program Snapshot Brochures, Silver
  • Georgetown University School of Continuing Studies, Marketing, Summer Programs for High School Students and Summer Sessions Microsites, Silver
  • Indiana University, Office of Online Education, IU Online Landing Pages, Silver
  • Oregon State University Ecampus, Ecampus, Ecampus Research Unit website redesign, Silver
  • University of Delaware, Professional & Continuing Studies, Osher Lifelong Learning Institute website rebuild, Silver
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, New DCS Website, Silver
  • Western Washington University – Extended Education, Extended Education, Facing the Future Rebrand, Silver
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, UW Sustainable Management Facebook Strategy, Bronze
  • Western Washington University, Extended Education, OC/WWU Partnership Ad, Bronze

Strategic Recruitment Marketing Plan

  • California State University, Long Beach, MarCom, Bachelor of Arts in Liberal Arts Degree Completion Program, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, COLUMBIA SPS – HIGH SCHOOL SUMMER PROGRAMS, Gold
  • Sacramento State, College of Continuing Education, Arts & Letters Degree Completion Marketing Plan, Gold
  • University of British Columbia, Extended Learning, UBC Future Global Leaders, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, SPS Success Stories, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Positioning campaign, Silver
  • University of Nebraska Online, University of Nebraska Online, Low-Cost Content Strategy, Silver
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Political Campaign Management Professional Certificate, Silver
  • Kennesaw State University College of Continuing and Professional Education, Culinary Apprenticeship and Healthcare Spring Open House, Bronze
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, University of Wisconsin Applied Computing Launch Plan and Content Strategy, Bronze

Interactive Media

E-communication

  • Georgia Tech Professional Education, Marketing & Communications, Achieving the 3Rs of a Connected Content Strategy – Reputation, Relationships and Revenue, Gold
  • Johnson & Wales University College of Online Education, Enrollment Management, What Can You Do With A Hospitality Degree, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 “Wherever You Are” Newsletter, Gold
  • Western Washington University, Extended Education, The Extended Forecast – Electronic Look Book, Gold
  • California State University, Northridge, Tseng College, IPP newsletter, Silver
  • Kansas State University Global Campus, Global Campus, WorldWide Wildcats e-newsletter, Silver
  • Kennesaw State University College of Continuing and Professional Education, Email Marketing, Silver
  • Texas Tech University, eLearning & Academic Partnerships, UPCEA Super 2018 Mid-Atlantic and South Regional Conference artwork, Silver
  • Worcester Polytechnic Institute, Corporate & Professional Education, Panorama Digital Magazine, Silver
  • Boston University Metropolitan College, Marketing & Communications, Programmatic E-newsletter Campaign, Bronze

Interactive Media Campaign

  • Georgetown University School of Continuing Studies, Marketing, SCS Brand Awareness Social Media GIF Campaign, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, Fall 2018 Chang School Digital Campaign – A Future That Fits, Gold
  • Texas Tech University, eLearning & Academic Partnerships, Waco Interactive Media Campaign, Gold
  • University of Missouri, Mizzou Online, Online Finance Program Launch Campaign, Gold
  • Georgia Tech Professional Education, Client Marketing, Become mission-ready and command action with Georgia Tech, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, Online MBA Campaign, Silver
  • Boston University Metropolitan College, Marketing & Communications, Health Communication Program 10 Year Event Social Media Campaign, Bronze
  • Georgia Tech Professional Education, Marketing & Communications, Beating the Odds – The MS Analytics Bracket Challenge, Bronze
  • University College of Syracuse University, Marketing and Communications, University College – 100th anniversary, Bronze

Miscellaneous Interactive Media

  • Columbia University School of Professional Studies, Marketing and Communications, HBCU FELLOWSHIP LANDING PAGE, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS Brand Awareness Social Media GIF Campaign, Gold
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, Big Data Quiz, Gold
  • Webster University, Global Marketing & Communications, webster.edu, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Ed, Chronoportation April Fool’s Day Prank, Silver
  • Kennesaw State University College of Continuing and Professional Education, Educational Videos: Social Media Marketing, AutoCAD, Paralegal Certificate, Bronze
  • Purdue University Fort Wayne, Division of Continuing Studies, Proximity Beacon Marketing, Bronze

Mobile Marketing

  • Johnson & Wales University College of Online Education, Enrollment Management, Sticky Button Mobile Test, Silver

Online display ads

  • Georgia Tech Professional Education, Professional Education, Flash From the Past! How Nostalgia-Driven Social Ads Connected Alumni With Lifelong Learning, Gold
  • Sacramento State, Marketing Communications, Arts & Letters Degree Completion Digital Ads, Silver
  • California State University, Stanislaus, University Extended Education, MBA Google Ads, Bronze
  • Johnson & Wales University College of Online Education, Enrollment Management, Start Date Ads, Bronze
  • Johnson & Wales University College of Online Education, Enrollment Management, MBA Course Highlight Ad, Bronze
  • Stanislaus State, University Extended Education, Online RN-BSN Nurses Voice Ad, Bronze
  • Stanislaus State, University Extended Education, Online RN-BSN Google Ads, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Google ad, Bronze

Streaming/On-demand Content

  • Johnson & Wales University College of Online Education, Enrollment Management, Twinkle and Inner Monologue, Gold
  • Oregon State University Ecampus, Ecampus, OSU Ecampus innovation video, Gold
  • Texas Tech University, eLearning & Academic Partnerships, Viticulture and Enology video series, Gold
  • University of California Irvine, Division of Continuing Education, Why Choose UCI?, Gold
  • University of Colorado Boulder Division of Continuing Education, Division of Continuing Education, Own Your Journey Video Campaign, Gold
  • University of Missouri, Mizzou Online, News Release Video: Master of Veterinary Public Health, Gold
  • Boston University, Marketing & Communications, Boston University Summer Term Summer Study Internship Program—Student Experience, Silver
  • Bridgewater State University, College of Continuing Studies, Love Summer @ BSU (video), Silver
  • Georgetown University School of Continuing Studies, Marketing, “How To” Professional Development Videos, Silver
  • Kansas State University Global Campus, Global Campus, Student success story series, Silver
  • Kennesaw State University College of Continuing and Professional Education, Videos: Graduation Live Stream, Social Media Student Feature, Catalog Shoots and Reveals, Silver
  • Northwestern University School of Professional Studies, School of Professional Studies, Northwestern SPS Undergraduate Programs, Silver
  • Oregon State University Ecampus, Ecampus, OSU Ecampus Patric Papabathini video, Silver
  • Stanislaus State, University Extended Education, Executive MBA Video, Silver
  • Truman State University, Institute for Academic Outreach, Summer is Coming, Silver
  • University of California Irvine, Division of Continuing Education, It’s All Here, Silver
  • University of California Irvine, Division of Continuing Education, What Does It Take?, Silver
  • University of Denver | University College, University College, University College Alumni and Student Stories, Silver
  • Washington State University, Global Campus, Sneak Peek: Warm Up Like a Champ, Silver
  • Worcester Polytechnic Institute, Corporate & Professional Education, “Gift-Giving With Engineers” Holiday Video, Silver
  • Georgetown University School of Continuing Studies, Office of the Dean, A History of Georgetown University School of Continuing Studies, Bronze
  • Northwestern University School of Professional Studies, School of Professional Studies, Santiago Ernesto Castrillon, MA in Public Policy and Administration, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 promotional video – Presley Duyck, Bronze
  • University of California, Irvine Division of Continuing Education, Marketing, tv Influencer Marketing Campaign, Bronze
  • University of Nebraska High School, High School, Why Choose UNHS? Staff Perspective Video, Bronze

Website

  • CSU Bakersfield, Extended Education, New Extended Education Website, Gold
  • Indiana University Online & Ranku, How Indiana University Online Tripled Applications by Leveraging a Powerful Platform, Gold
  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus program microsites, Gold
  • University of Denver | University College, University College, University College Website, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, Columbia Summer 2018 Website, Silver
  • Georgetown University School of Continuing Studies, Marketing, Summer Programs for High School Students and Summer Sessions Microsites, Silver
  • UCLA Extension, Student And Alumni Services, UCLA Extension Career Services Marketing Website, Silver
  • UMass Amherst, Continuing & Professional Education, UMass CPE Website, Silver
  • Utah State University – Student Marketing & Communication, USU – Student Marketing & Communication, USU Admissions Website, Silver
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, DCS Website, Bronze
2018 Marketing Award Recipients

2017 Marketing Awards Recipients

196 Recipients Receive Honors Across 26 Categories for Excellence in Marketing

WASHINGTON, D.C., October 11, 2017 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2017 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

This year, UPCEA is honoring 196 recipients for their excellence in 26 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“As competition continues to increase in the continuing and online education space, marketers need to differentiate themselves, innovate, and find ways to turn heads,” said Michele Long, UPCEA Awards Committee Chair. “Kudos to this year’s Marketing Award recipients for their work propelling the vision of their institutions forward through an impressive convergence of creativity and strategy.”

Award recipients will be honored, and Division and Best in Show award recipients will be announced, at the 2017 UPCEA Marketing and Enrollment Management Seminar, on December 6 in Washington, D.C.

The 2017 Marketing Award recipients are:

Print Publications

Catalog/Tabloid, 4-Color

  • Georgia Institute of Technology, Client Marketing, 2016-2017 Defense Technology Catalog, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Distance Program Catalog, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, The Course Catalog, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, 2016/17 Print Catalogue, Gold
  • Texas Tech University, TTU eLearning Marketing, TTUISD Program Guide, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD School and District Solutions, Silver
  • University of Delaware, Professional & Continuing Studies, Fall 2017 OLLI Wilmington Catalog, Gold
  • University of Delaware, Professional & Continuing Studies, Fall 2017 Educational Opportunities Guide, Silver
  • University of Denver, University College, Enrichment Program Winter/Spring 2017 Catalog, Silver

Catalog/Tabloid, Color Cover

  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Spring/Summer 2017 Catalog, Bronze
  • Sephora Markson Hartz, The New School’s Open Campus, Spring 2017 Continuing Education Catalog, Bronze
  • University of Nebraska, High School, 2017-2018 UNHS Course Catalog, Silver

Annual/Anniversary Report/Magazine

  • Georgetown University School of Continuing Studies, Marketing, A School in Focus, Silver
  • Georgia Instiute of Technology, Professional Education, GTPE and Georgia Tech-Savannah FY16 Impact Reports, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Johns Hopkins Engineering Marketing, Communications, and Recruitment FY16 Annual Report, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, Link magazine, Silver
  • University of Delaware, Professional & Continuing Studies, 2016 Impact Report, Silver
  • University of Washington Continuum College, Continuum College, Continuum College Year in Review, Silver
  • Utah State University, Student Marketing & Communications, 2017 Recruitment Viewbook & Inserts, Silver

Brochure/Booklet

  • Boston University Metropolitan College, Administrative Sciences, IRNOP Conference Program Book, Bronze
  • Boston University Metropolitan College, Biomedical Laboratory & Clinical Sciences, Biomedical Laboratory & Clinical Sciences Brochure, Bronze
  • Bridgewater State University, College of Continuing Studies, Moving Forward in Life, Silver
  • California State University, Northridge, Tseng College, College of Science and Mathematics brochure, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, Advanced Placement Program Brochure, Silver
  • CSU Bakersfield, Extended Education and Global Outreach, CSU Bakersfield International Student Viewbook, Bronze
  • Georgetown University School of Continuing Studies, Marketing, Georgetown University Summer Sessions Brochure, Gold
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Brochure, Gold
  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Value of an MBA Brochure, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, General Distance Brochure, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Open House Booklet, Gold
  • Northwestern University, School of Professional Studies, College Prep Brochure, Bronze
  • Northwestern University, School of Professional Studies, Summer Session Brochure, Bronze
  • Rhode Island School of Design, Continuing Education, RISD Adult Extension Summer 2017 Brochure, Gold
  • The New School, Open Campus, Design Thinking Activity Book for Professionals, Silver
  • Texas Tech University, TTU eLearning Marketing, Local Food and Wine Brochure, Bronze
  • University of Minnesota, College of Continuing Education, Get to Know the College of Continuing Education, Silver
  • University of Nebraska, High School, 2017 UNHS Graduation Ceremony Program, Bronze
  • University of Nebraska, University of Nebraska Online, Partnership Brochure, Silver
  • Utah State University, Student Marketing & Communications, Life Sciences Development Booklet, Silver
  • Utah State University, Student Marketing & Communications, New Student Orientation Parent Handbook, Silver

Postcard

  • Bridgewater State University, College of Continuing Studies, Summer @ BSU, Bronze
  • California State University Stanislaus, University Extended Education, Summer Session Finish Faster, Silver
  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Summer Classes: A Cool Idea, Gold
  • Michigan State University, Executive MBA, 2016-17 Postcard Campaign, Silver
  • Washington State University, Global Campus, Launch Your Career postcard, Bronze
  • Washington State University, Global Campus, WSU Global Campus Summer 2017 application deadline postcard, Silver

Newsletter

  • Kennesaw State University, College of Continuing and Professional Education, OLLI Newsletter, Silver
  • University of Virginia School of Continuing and Professional Studies, Marketing and Communications, Columns Newsletter, Silver

Poster

  • California State University Stanislaus, University Extended Education, MBA Information Sessions, Bronze
  • California State University Stanislaus, University Extended Education, Summer Session, Silver
  • California State University, Northridge, Tseng College, Open University Spring 2017 poster, Silver
  • Northwestern University, School of Professional Studies, College Prep Poster, Bronze
  • Northwestern University, School of Professional Studies, Summer Session Poster, Silver

Miscellaneous Print Pieces

  • Boston University Metropolitan College, Programs in Food & Wine, Brochure Portfolio: Culinary Arts & Beverage Studies, Silver
  • Georgia Institute Of Technology, Professional Education, GTPE Pocket Folder, Silver
  • University of California, Irvine, Division of Continuing Education, New Building Open House Celebration, Bronze
  • University of Wisconsin–Madison, Division of Continuing Studies, Summer Swag, Bronze
  • Amanda Brock, Extended Education – Marketing, Veterans Flyer, Gold
  • Western Washington University, Extended Education, #WWUhowtostudent Coloring Sheets, Bronze

 

Print Advertising

Single Ad

  • Kennesaw State University, College of Continuing and Professional Education, Braves Yearbook – “Take Your Win Home”, Bronze
  • Michigan State University, Executive MBA, 2017 EMBA Tiger’s Year Book, Silver
  • Michigan State University, Executive MBA, 2017 EMBA Red Wings Year Book, Silver
  • Texas Tech University, TTU eLearning Marketing, TACS Magazine Ad – “Next Adventure”, Bronze
  • Texas Tech University, TTU eLearning Marketing, TACS Advertisement – Callaborative Ad for Worldwide eLearning/TTUISD, Bronze
  • Texas Tech University, TTU eLearning Marketing, eLearning NBA Advertisement, Gold

Print Ad Campaign

  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Alumni Magazine Ad Campaign Year Two, Gold
  • Michigan State University, Executive MBA, 2016-17 EMBA Print Ad Campaign, Silver
  • Oregon State University, Extended Campus, Alaska Airlines ad campaign, Gold

 

Outdoor / Exhibit Signage

Transit

  • California State University Stanislaus, University Extended Education, Executive MBA – Learn to Lead Campaign, Bronze
  • California State University Stanislaus, University Extended Education, Online MBA – Whenever, Wherever Campaign, Bronze
  • California State University, East Bay, University Extension, I Can Do It!, Bronze
  • Northwestern University, School of Professional Studies, Directions, Bronze
  • Ryerson University, MarComm, The Chang School Advertising Campaign – Meets, Gold
  • The New School, Open Campus, MTA Corridor Palindrome Poster Installation, Silver
  • University of Nebraska, University of Nebraska Online, Airport Sign Series, Silver

Trade Show Exhibit

  • California State University, Northridge, Tseng College, International programs fabric banner, Bronze
  • Oregon State University, Extended Campus, Graduation Tower, Silver

Outdoor Campaign

  • California State University Stanislaus, University Extended Education, Complete Your Degree, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, Penn Summer Lawn Signs, Silver

 

Broadcast Advertising

Radio

  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, The Chang School Radio Campaign – Meets, Gold
  • University of Wisconsin–Madison, Division of Continuing Studies, Summer Term Radio, Silver

Television

  • Kansas State University Global Campus, Marketing and Communication Services, Global Campus TV Commercial, Silver
  • University of California Irvine, Division of Continuing Education, Be Amazing II, Silver

Broadcast Advertising Campaign

  • University of California Irvine, Division of Continuing Education, Be Amazing I, Silver

 

Mixed Media Campaign

  • College of Continuing Education at Sacramento State, Marketing-Communications, Writing Workshops Campaign, Gold
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Brand Awareness, Gold
  • Georgia Institute of Technology, Professional Education, Georgia Tech Savananh Coding Boot Camp, Gold
  • Georgia Institute of Technology, Professional Education, Nothing Basic about This Party: Promotional video celebrating the 50th anniversary of the Annual Georgia Tech Basic Economic Development Course, Bronze
  • Georgia Tech Professional Education, Marketing & Communications, Launch of the Online Master of Science in Analytics – Georgia Tech’s Next Degree-At-Scale, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, K-State Summer School, Silver
  • Marylhurst University, Marketing and Communications, Marylhurst University, Mixed Media Campaign – Community College Awareness, Silver
  • The New School, Open Campus, Open Campus Visual Identity and Brand Launch Campaign, Gold
  • The Pennsylvania State University, Penn State World Campus, Penn State Summer Session, Gold
  • Sunshine Barber, TEXAS Extended Campus, Meet Today’s PETEX, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Blues on the Green, Silver
  • Texas Tech University, TTU eLearning Marketing, Waco Enrollment Campaign, Bronze
  • University of Delaware, Professional & Continuing Studies, “Invest in YOU!” campaign, Gold
  • Syracuse University, University College, Fall 2017 Campaign, Silver
  • University of Denver, University College, Impact Your World Campaign, Gold
  • University of Maine, Division of Lifelong Learning, Summer University 2017, Bronze
  • University of Maine, Division of Lifelong Learning, Think 30, Bronze
  • University of Nebraska, High School, 2017 UNHS Summer School Campaign “Keep Moving Forward”, Gold
  • University of Pennsylvania, College of Liberal and Professional Studies, “I am the Master of” Campaign, Gold
  • University of New Mexico, UNM Continuing Education, Summer 2017 Youth Campaign, Gold
  • Utah State University, Student Marketing & Communications, USU “I Will” Campaign, Gold
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, University of Wisconsin Sustainable Management Summer Scholarship Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, NFPA Fiyah Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, WPI Biomanufacturing Symposium, Silver

Most Improved

  • California State University, Northridge, Tseng College, Program brochures, Silver
  • Georgetown University School of Continuing Studies, Marketing, SCS Website, Silver
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education 2016 Brochure (Most Improved), Gold
  • Iowa State University, Brenton Center for Agricultural Instruction and Technology Transfer, Iowa State University AgOnline website redesign, Silver
  • Johnson & Wales University College of Online Education, , jwu.edu, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Professional MBA Postcard, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Summer University Banners, Silver
  • Marylhurst University, Marketing and Communications, University Website, Silver
  • Oregon State University, Extended Campus, Course demo and online learning showcase page, Gold
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Website, Silver
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Facebook Account, Silver
  • Texas Tech University, TTU eLearning Marketing, eLearning Newsletter, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD Instagram, Silver
  • Texas Tech University, eLearning Marketing, TTU eLearning Website Redesign, Silver
  • University of Southern Indiana, Outreach and Engagement, Lifelong Learning Web Content Overhaul, Bronze
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, University of Wisconsin Collaborative Degree “Experience UW” Content, Silver
  • Amanda Brock, Extended Education – Marketing, Flyer to Brochure, Silver
  • Western Washington University, Extended Education, EE Drupal Website, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, Transition from Hubspot, Silver
  • York University, Osgoode Professional Development, Osgoode Professional Developement – Creative Redesign, Silver

Strategic Recruitment Marketing Plan

  • Georgia Institute of Technology, Georgia Tech Professional Education, Investing in the Next: GTPE Millennial Engagement Campaign, Bronze
  • Georgia Institute of Technology, Professional Education, A Promotional Plan for the History Books: Changing careers and the safety industry in only three months with the Professional Master’s Degree in Occupational Safety and Health, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Academic Chairpersons Conference, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, January 2017 Open House, Silver
  • The New School, Open Campus, Open Campus Brand Launch Integrated Marketing Plan, Silver
  • University of British Columbia, Extended Learning, UBC Master of Data Science, Gold
  • University of Nebraska, University of Nebraska Online, Strategic Recruitment Marketing Plan: Online RN to BSN Campaign, Bronze
  • University of Pennsylvania, College of Liberal and Professional Studies, Master of Behavioral and Decision Sciences, Silver

 

 

Interactive Media

Website

  • Colorado State University-Global Campus, Marketing, edu, Bronze
  • Georgetown University School of Continuing Studies, Marketing, SCS Website, Silver
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Website, Bronze
  • The New School, Open Campus, Open Campus Website, Silver
  • University of Washington Continuum College, Continuum College, Continuum College Website, Bronze

E-communication

  • California State University, Northridge, Tseng College, College of Arts, Media, and Communications e-brochure, Bronze
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Megabytes, Bronze
  • Northwestern University, School of Professional Studies, Public Policy and Administration Email, Bronze
  • Oregon State University, Extended Campus, Ecampus email design and content overhaul, Silver
  • University of Southern Indiana, Outreach and Engagement, Lifelong Learning Email Marketing, Bronze

Streaming/On-Demand Content

  • California State University, Northridge, Tseng College, Assistive Technology Studies and Human Services program video, Bronze
  • Colorado State University, CSU Online – Division of Continuing Education, Video – What Are Digital Badges?, Bronze
  • Colorado State University, CSU Online, Student Testimonial Video – Human Development and Family Studies, Gold
  • Columbia University, School of Social Work, Live Online Events at Columbia University School of Social Work, Silver
  • Georgetown University School of Continuing Studies, Marketing, In Focus Videos, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Online Courses at Johns Hopkins Engineering, Silver
  • Johnson & Wales University College of Online Education, Inner Monologue & Twinkle, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, Jump Start Videos, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Board of Regents Video, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, Culinary Apprenticeship Certificate Commercial, Silver
  • Northwestern University, School of Professional Studies, Chris Rinere, Master of Science in Information Design and Strategy, Bronze
  • Oregon State University, Extended Campus, Caring for others, Gold
  • Oregon State University, Extended Campus, Oregon State helps military students achieve their education goals, Gold
  • The University of Texas at Austin, TEXAS Extended Campus, Paralegal Certificate Program Video, Gold
  • UCI, Division of Continuing Education, Paralegal Social Media Video Ads, Bronze
  • University of California Irvine, Division of Continuing Education, Human Condition, Bronze
  • University of California Irvine, Division of Continuing Education, UCI+One, Silver
  • University of California Irvine, Department of Continuing Education, Certificate Testimonials, Gold
  • University of Denver, University College, The University College Advantage Video Series, Bronze
  • University of Nebraska, University of Nebraska Online, Stakeholder Video, Gold
  • Washington State University, Global Campus, Sneak Peek: Kettlebells 101, Bronze
  • StreWashington State University, Global Campus, Sneak Peek: Early FAFSA, Bronze
  • Washington State University, Global Campus, Sneak Peek: Backpacking 101, Gold
  • York University, School of Continuing Studies, Cyber Security Program: Promotional Video, Silver

Online Display Ads

  • Bridgewater State University, College of Continuing Studies, Move Forward in Life (digital ad), Silver
  • Kansas State University Global Campus, Marketing and Communication Services, PMBA Kansas City Big 12 Tournament Ads, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, Culinary Apprenticeship Certificate Online Ads, Silver

Mobile Marketing

  • Texas Tech University, TTU eLearning Marketing, TTU at Junction Instagram, Bronze

Interactive Media Campaign

  • Georgetown University School of Continuing Studies, Marketing, What is an MPS? Campaign, Silver
  • Georgia Institute of Technology, Client Marketing, Phased Array Antenna Engineering NEW Certificate Launch Campaign, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, FY17 EP Recruitment Campaign, Gold
  • Oregon State University, Extended Campus, Little gnome facts about summer, Silver
  • Regis University, , Tap Into Regis, Silver
  • Ryerson University, The G. Raymond Chang School of Continuing Education, The Chang School Advertising Campaign – Meets, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, College of Liberal and Professional Studies LinkedIn Campaign, Silver

Miscellaneous Interactive Media

  • Georgia Tech Professional Education, GTPE Marketing & Communications, Georgia Tech Online Landing Page, Gold
  • Johnson & Wales University College of Online Education, , Blog – Martini, Bronze
  • Kansas State University, Global Campus, Proactive Chat, Bronze
  • Michigan State University, Executive MBA, 2016-17 EMBA Landing Pages, Silver
  • Oregon State University, Extended Campus, Online undergraduate degree comparison, Bronze
  • Texas Tech University, TTU eLearning Marketing, Texas Home School Coalition Landing Page, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTU Online Student Collage, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTU Worldwide eLearning Giveaway, Bronze
  • Texas Tech University, TTU eLearning Marketing, Winter Break for Online Students, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTUISD Is For Young Students Too, Bronze
  • Texas Tech University, TTU eLearning Marketing, Global Educational Community, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTUISD Military Families, Gold
  • Texas Tech University, TTU eLearning Marketing, Fredericksburg Regional Teaching Site Ticket Giveaway, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD Adult Students, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, College of Liberal and Professional Studies Program Videos, Silver
2017 Marketing Award Recipients